As CEO and co-founder of Product Madness, Lior Shiff leads the operation, product efforts and strategic partnership of the company. Established in 2007 Product Madness is a leader in the Social Casino area with office in San Francisco and London. Product Madness developed and published successful Facebook games like ‘3D Slots’, ‘Big City Bingo’ and ‘Game Show Slot Machines’.
Prior to establishing Product Madness Lior worked at McKinsey & Co. and as an officer in The Israeli NSA, where he managed an R&D department of 40 engineers and a $5mm budget. Lior, who holds MBA from Stanford University, won the Chief of Intelligence ‘Creative Thinking and Intelligence Contribution’ award and two ‘Source of Life’ awards.